Ajou Vision 5.0 Global Campus

Dept. of Management Intelligence

BIZ111 – Principle of Accounting (Prerequisite : Principles of Economics-1)

As the basic subject for accounting, this course teaches the basic concepts and principles of accounting. Especially, it helps students lay the foundation for financial accounting and managerial accounting by including bookkeeping operational principles. A focus is placed on the accounting information system used to record, classify and summarize economic events systematically in order to provide reports in the form of financial statements.

EBZ121 – Introduction to Management Intelligence

This course provides an opportunity for the in-depth analysis and prediction of the future development of the rapidly growing e-Commerce service sector and its relevant platform technology, along with real cases. An introductory course for Management Intelligence majors, it asks students to interpret and deal with Management Intelligence, which offers a new business paradigm, from the perspective of business administration majors. Students are also asked to analyze the impact Management Intelligence has had on business management, in general, in consideration of the fact that the development of Management Intelligence has led to a shift in the paradigms of various business management-related areas.

BIZ231 – Marketing Management (Prerequisites : Principles of Economics-1, Quantitative Management, Management Statistics)

The success of a business is ultimately decided in the market. Marketing is an activity designed to create and maintain a customer base for success in the market. This course aims to help students gain a basic understanding of the concept of marketing and to cultivate their ability to grasp and solving marketing-related problems as would-be business managers. In addition, they familiarize themselves with marketing strategies and the managerial aspects of the marketing mix.

BIZ241 – Operations Management (Prerequisites : Principles of Economics-1, Quantitative Management, Management Statistics)

The success of a business is ultimately decided in the market. Marketing is an activity designed to create and maintain a customer base for success in the market. This course aims to help students gain a basic understanding of the concept of marketing and to cultivate their ability to grasp and solving marketing-related problems as would-be business managers. In addition, they familiarize themselves with marketing strategies and the managerial aspects of the marketing mix.

BIZ241 – Operations Management (Prerequisites : Principles of Economic-1, Quantitative Management, Management Statistics)

This course aims to help students build the ability to design a model-based system through scientific analysis and research concerning the concepts, skills and processes required for rational operation of organizations. Additionally, students study all of the practical matters associated with putting a design into practice. The major content of the course includes quantitative approaches, such as sales forecasts, production control, inventory control, facility planning, quality and process control, and conceptual management techniques, such as JIT, TQC, Lean, etc.

ECON111 – Principles of Economics-1 (Principles of Economics-1)

This course deals with an understanding of basic phenomena of the economy, price functions in resource allocation under the market economy system, income distribution, the fixing of the national income level and the associated fluctuations, international trade and the international account of balance, economic development, the government’s role in settlement of economic problems, etc.

BIZ101 – Quantitative Management (Mathematics for Management)

In this course, students study the basic mathematical theories, including the concept of functions and differential and integral calculus, probability theory, etc., which from the basis of th mathematical methodologies used frequently in various areas of business administration.

BIZ103 – Management Statistics (Business Statistics)

This course deals with the first phase (Statistics-1) of statistical methods that is basically required in the decision-making process for the settlement of problems in an uncertain corporate situation. It helps students understand ways for the collection, compilation and analysis of materials and to apply the theory to real problems.

BIZ251 – Organizational Behavior

In this course, students study the basic knowledge about human behavior in a group or an organization as well as organizational management. This course deals with diverse subjects, such as personality and motivation, small group dynamics, communication, decision-making, leadership, organizational structure design, etc.

BIZ252 – Human Resource Management (Prerequisites : Principles of Economics-1, Quantitative Management, Management Statistics, Organizational Behavior)

This course focuses on the functions of personnel management and its developmental process, traditional management methods, human relations theory, behavioral science approach, comparison of the different ways of strategic human resource management, the overall personnel business procedure ranging from recruitment to retirement and the measures for human resources development.

BIZ263 – Management Science (Prerequisites : Quantitative Management, Management Statistics)

In this course, students learn managerial decision making techniques based on quantitative approaches that are absolutely required in complicated modern-day corporate management (computer-based optimal linear models are used to find solutions to real managerial problems).

BIZ321 – Financial Management (Prerequisites : Principles of Economics-1, Quantitative Management, Management Statistics, Principles of Accounting)

This is and introductory course in financial management. The course deals with the following basic theories concerning corporate investment and financial decision making: present value theory, capital budgeting theory, the theory of investment decision making in an uncertain situation, and capital asset pricing theory.

BIZ475 – Business Internship-1

This course provides students with an opportunity to apply the business administration theories they have learned to a real situation in a business and build their working-level skills.

BIZ476 - Business Internship-2

In this course, students apply the business administration theories they have learned to a real situation in a business and build their working-level skills.

BIZ477 - Business Internship-3

In this course, students apply the business administration theories they have learned to a real situation in business and build their working-level skills.

BIZ478 – Business Internship-4

In this course, students apply the business administration theories they have learned to a real situation in business and build their working-level skills.

EBZ221 – Business Software (Prerequisites : Principles of Accounting, Management Statistics)

In business management activities, knowledge about computers and their use has become an everyday matter. In connection with such a background, this course covers the use of software concerning the business management environment and the settlement of management-related matters using such software. students engage in simulations of and the analysis of large-scale data with the use of MS Office that they learned in their required subjects.

EBZ222 – Operating System Practice

In this course, students learn the command language and operational methods of various operating systems used in PCs and workstations, such as MS Windows, Windows NT, Unix, Linux, etc., and analyze the differences between these operating systems. They also familiarize themselves with the various features of these operating systems, such as process management, memory device management and file system management.

EBZ233 – Data Management

In this era of information technology, the storing, management and use of information have become crucial factors to the success of a business. This course helps students deals with diverse subjects concerning database management, which is an important skill for a modern-day business carrying out Management Intelligence, in addition to having them study basic database-related theories and practice and learn about the relevant updated information technology.

EBZ331 – Management Information Systems

This is an introductory course that deals with all subjects relating to information technology, The course deals with the principles of information technology. In this course, students familiarize themselves with various types of information systems and gain knowledge about information-related technologies. Information technology is now regarded as an essential weapon against the competition rather than merely a tool for the accumulation or creation of materials. Students are expected to build the ability to survive in this era of information-based competition by acquiring the basic knowledge needed to use information technology as a weapon against the competition.

EBZ32 - Management Intelligence Strategy

In this course, students learn how businesses develop their management strategies, in the Management Intelligence environment, based on real cases. Also covered are the new models and theories that emerged amid inter-industry integration and business diversification resulting from digital convergence. Students are also encouraged to understand the basic theories concerning strategic management and the relevant analysis models, as well as a cyber business environment, while focusing on the strategic situation of Management Intelligences and ways to cope with such based on their operational models and case studies.

EBZ323 – e-Marketing

This course introduces the concept of cyber marketing and makes in depth observation of its technological and managerial aspects. In addition, students enhance their understanding of cyber space, particularly the internet WWW market, which is exploding, and the cyber market formed within it, and to discuss cyber marketing strategies.

EBZ326 – Management Intelligence Model

This course focuses on the study of the new mechanism of creating added value between supply and demand with Management Intelligence. Then, it helps students define Management Intelligence models for each sector, analyze their models through application to major cases, and appraise profit models and future directions of Management Intelligence.

EBZ327 – e-Logistics

We live in an era of e-Logistics featuring businesses’ information-based operations and the university of internet-based communications. This course helps students acquire basic knowledge about logistics, the information technology environment and the relevant elements supporting e-Logistics. Students also study e-Logistics in the manufacturing and service sectors (distribution, door-to-door delivery and logistics), various business models, the flow of information and the decision making process.

EBZ328 – The Virtual World and Business

This course helps students analyze and discuss information systems technology management, managerial economics, and recent cases both in and out of the country relating to IT strategies, with the aim to enhance their understanding of Management Intelligence. Students are expected to build the ability for positive but critical accommodation of the new information technology they will be faced with in the future through the diverse case analyses provided in this course.

EBZ332 – EDP (Prerequisite: Principles of Accounting)

This course helps students build the ability to classify businesses’ economic activities, carry out accounting and keep financial statements using accounting computer software as befits this era of information technology.

EBZ345 – Telecommunications Management

This course deals with various topics relating to information and communications, which is an area of application of the management information system, for business administration and social science majors. It provides an analysis of the information/communications industry from the perspective of business administration.

EBZ421 – e-Supply Chain Management (SCM)

A newly emerging paradigm, e-SCM carries out the integrated management of business areas of inherent functionality, such as the procurement of the parts needed for production, the sales of product through a distribution network and after-sales service to customers via e-Commerce. It also enables virtual integration of a supply chain composed of all components, including the customers, upstream manufacturers and raw material suppliers, through prompt exchange of information. Students learn to identify solutions through theoretical application of the concept of e-SCM.

EBZ423 – Management Intelligence Project

In this course, students are engaged in an Management Intelligence-related project using the knowledge they have acquired so far. As members of a project team, students help each other, while carrying out their respective roles, thus building their communication and working-level-skills.

EBZ425 – Management Intelligence Venture Capital and Entrepreneurial Finance

In this course, students learn the entire process of investing in a venture business (where private equity limited partnerships collect capital for investment). selecting a target venture business, providing support for the business’s value creation, and finally recovering investment. They learn how the relationships between the investors, the investee venture business, and the venture capitalists are defined and what their respective roles are in the venture business. They also learn about the relevant systems relating to venture investment and corporate value appraisals, which are essential procedures for efficient investment.

EBZ426 – Customer Relationship Management (CRM) (Prerequisite : Management Information System)

One of the key elements for the success of a modern-day business is to zero in on what is required by customers. Advertisements targeting an unspecified multitude of people do not bring about the expected effects any longer. Thus, it is necessary to provide products and services that meet customers’ requirements, ascertain whether customers are satisfied, and carry out customer management designed to make them loyal customers. This course deals with the issues concerning the identification of customers, how to captivate them, how to maintain a relationship with them, and how to carry out customer portfolio management.

EBZ328 – Case Study on Management Intelligence

Amid the rapid changes in the web-based environment, the form of related business are also changing rapidly. Especially, Web 2.0, with its focus on interoperability between users, is creating new business models. The number of relevant studies is also increasing exponentially. Not only that, but 3-D Web – known as the next-generation Web-browser – has seen an explosive growth in the relevant research and demand for a new relevant business model. Under such circumstances, this course introduces the technology, theory and models relating to Web 2.0 and 3D Web and carries out an in-depth study of how the virtual world can be linked with business.

EBZ431 – Information Engineering

In this course, students train to be future system analysts who will establish management information systems in workplaces. They learn the theories and practice concerning the planning, analysis, design, embodiment and maintenance of systems.

BIZ244 – Supply Chain Management (Prerequisite : Production Management)

In this course, the object of the research is the comprehensive analysis of logistical systems that bridge production and marketing and the methods of management of such. The course adopts multilateral approaches to the optimal ways for smooth distribution through corporate pipelines as well as quantitative approaches, including inventory management models, transportation network models and location models.

EBZ333 – Enterprise Resource Planning

This course aims to help students grasp the internal information systems used by businesses through practice sessions. A focus is placed on the following:

  • Establishment of relations between businesses’ internal functions.
  • Defining the types of information and data required and created by main functions, with the business process distinguished from the business functions.
  • Defining the integrated information system and recognition of its importance.
  • Introduction to customer relationship management and the relevant software.
  • Demonstration of the performance of supply-chain management.
EBZ427 – Innovation Theory

This course demonstrates to students how innovation theory is applied to the IT (information technology) Industry and its relevant products. In connection with the report students are obligated to submit at the end of the semester, students learn about real cases of innovation and the spread of such, in addition to cultivating knowledge about innovation and IT through textbooks and theses. Students are also encouraged to analyze the channels through which innovation is spread by studying the factors that have an impact on the spread of innovations.

EBZ441 – Web-based Information System

This course deals with the design and embodiment of the Web-based information system, which forms the backbone of the information system used in Management Intelligence. The course helps students build the ability to design and establish a Web-based information system by having them dealing with ASP (Active Server Page) and Web services, which are rapidly emerging as a next-generation IT paradigm and a standardized software technology that makes possible the interoperation of existing applications between a multitude of businesses, or within a business, regardless of the operating systems or programs they use. The course also helps students familiarize themselves with XML, SOAP, WSDL and UDDI, which are Web service-related technologies.

BIZ104 – Business Ethics and Career Development

A freshman course, this covers the business ethics a business administration major should keep in mind. The course provides students with the opportunity to listen to the opinions of business dignitaries concerning the choice of their future career and to make forecasts related to specialized fields. Grades are divided into a simple pass or fail.

BIZ233 – ERP Programming

On this course, students study the language for establishing and customizing the Enterprise Resource Planning system. First of all, students are encouraged to understand the basic concept and structure of EPOP as a pre-step for understanding ERP solutions and learning the ABAP (Advanced Business Application Programming) language of SAP solutions, which is the representative language of ERP programming. Students are also given the opportunity to establish a system using their own data through connection with a practice server provided by Australia.

BIZ242 – Management Intelligence Programming

This course is provided to help students use the CPL (common public license). It uses a visual studio with an integrated development environment (IDE) for development of C programs, in connection with the fact that most languages currently used are C language-based.

BIZ100 – Web Technology and Application

This course aims to help students familiarize themselves with the relevant languages and tools (such as how to use basic HTML and tag commands, Web editor, the content of client side scripts in Javascript and how to make multimedia, including sound, film and images) in connection with the need to understand and use the Web, a basic and essential tool for Management Intelligence, and to build the ability to establish a Web-based information system. Students are also given the opportunity to experience content, such as XML, XSL, Wed 2.0, UCC, with which to keep abreast of the current trends in Web technologies. Students have to produce a website based on the languages thus acquired.